JUMIA

Monday 27 April 2015

NFF's new Nike deal worth $2.75m (535m Naira)

Nigeria announce benefits in new kit deal with Nike


The NFF has announced expected earnings from the three-and-half-year deal reached with the American sportswear company to supply kit to the national teams

The Nigeria Football Football Federation has revealed that it would earn $2.75m (535m Naira) during its three-and-half-year partnership with Nike and a $500,000 (99m Naira) bonus if the Super Eagles qualify for the 2018 World Cup in Russia among other perks.

The contract is worth $750, 000 (148m Naira) in its first year and would rise to $1million (198m Naira) each year from 2016 till 2018.
After ending its previous 700,000 Euros-a-year contract (150m Naira) with German giants Adidas in December, the NFF has opted to go with Nike in a three-and-half-year deal which will see the American sportswear company supply kits from April 1, 2015, until at least 2018.

The country has now joined Nike’s portfolio of federation sponsorships which include Australia, Brazil, England, France, the Netherlands, Portugal, South Africa, South Korea and the U.S. among others.

NFF president Amaju Pinnick told the federation's website: “We are comfortable with the contract, because NIKE came across during the negotiations as being fluid and ready to listen to our demands. That is always the key aspect; you always need a partner with a listening ear."

“Nigeria football is happy to associate with a global leader and I am much convinced this is just the beginning. As we go along, NIKE may also be willing to partner with some of our domestic clubs and even the League Management Company," he concluded.

Nike will design performance and training apparel, and equipment, including team kits and footballs, for the Nigerian national football team players at every level of the game.

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